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haze logo

Haze logo

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The past days and nights we had been drawing and brainstorming with our graphic wizzard Andreas Klammt about the final Haze & Glory logo. Thousands of ideas later, liters of coffee and filled pages, we believe we found it.

The Haze & Glory icon is born. We decided for clean lines and the initials H&G woven into each other in stark contrast to the deconstructed rough garments that Haze & Glory is offering.

Die vergangenen Tage haben wir gemeinsam mit unserem Grafik Zauberer Andreas Klammt am endgültigen Haze & Glory Logo gebastelt . Tausend Ideen, Literweise Kaffee und vielen gefüllten Seiten sind wir dem Endresultat nun endlich sehr nahe gekommen.

Das Haze & Glory icon is born. Wir haben uns für klare saubere Linien und die Initialien H&G entschieden, die ineinander verwebt sind. Ein starker Kontrast zu unserer zerfetzten, distressed Fashion und dem groben rohen Schmuck.

The past days and nights we had been drawing and brainstorming with our graphic wizzard Andreas Klammt about the final Haze & Glory logo. Thousands of ideas later, liters of coffee and filled pages, we believe we found it…. The Haze & Glory icon is born. We decided for clean lines and the initials H&G wo

Haze Lighting

BRANDING FOR FILM LIGHTING EXPERTS
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Haze Lighting are specialists serving the Film + TV industry. They commissioned LB Design to build a visual identity that communicated the dynamism and nature of light through their logo, merchandise and collateral. A number of routes were supplied that all played on light and the moving image. For the chosen route, beams of light extended out the logo text to the edges of a lens, allowing them to visually hit the two reference points of their business without needing a tagline.

www.haze-lighting.com BRANDING FOR FILM LIGHTING EXPERTS ················································································· Haze Lighting are specialists serving the Film + TV industry. They commissioned LB Design to build a visual identity that communicated the dynamism and nature of light through their logo, merchandise and collateral. A number of routes were supplied that all played on light and the moving image. For the chosen route, beams of light extended out the logo text to the edges of a lens, allowing them to visually hit the two reference points of their business without needing a tagline.